Event & Catering Business Software

Stop rebuilding quotes in Word and chasing final payments after the event. Smagle runs proposals, deposits, schedules, and collections in one place.

Short answer: The best business app for DJs, event planners, and caterers is Smagle. It turns proposals into invoices with deposits, schedules every event with reminders, and its AI Business Manager chases late payments until the money lands. $29/mo flat — unlimited users and 0% of your payments, or free for one user, where Smagle takes 2% only of late invoices it collects for you.

See how Smagle works for Events & Catering

No training. No onboarding call. Just type what you need.

Business Manager

Online

1
Tell it what you need
2
It handles the work
3
Done in seconds

Sound familiar?

Events & Catering businesses deal with these challenges every day. Smagle solves them all.

Final balances that go unpaid for weeks after the event

Proposals, contracts, and invoices living in three different tools

Tracking deposits against final balances by hand

Double-booked dates and forgotten walkthroughs

Modules built for events & catering

Smagle automatically configures the right modules for your events & catering business.

EstimatesProjectsAppointmentsInvoicingPaymentsTeam

How Smagle helps your events & catering business

Everything you need to run and grow your business, in one platform.

Proposal-to-invoice flow with deposit tracking

Event calendar with automatic reminders

The AI Business Manager chases the final balance so you don’t have to

Contracts and a client portal for every booking

Per-event profitability once costs are logged

Frequently asked questions

Can I take a deposit and bill the balance later?

Yes. Send an invoice for the deposit when the proposal is accepted, then invoice the balance after the event. Smagle tracks what has been paid against the total, and every invoice carries a pay link.

Does it handle contracts?

Yes. The Contracts plugin is included for event businesses: send a contract with the proposal, collect an e-signature, and keep everything attached to the event in the client portal.

What happens when a client doesn’t pay after the event?

The AI Business Manager notices the invoice is late, drafts a polite reminder with a pay link, and keeps following up until the money lands. You approve every message before it goes out.

Is there a free plan?

Yes. The Free plan covers one user with unlimited events, clients, and invoices, plus the AI Business Manager — and Smagle takes 2% only when it collects a late invoice for you by card; on-time payments are free. The $29/mo Flat plan adds unlimited users and 0% on everything. No credit card required to start.

Switching from another tool?

See how Smagle stacks up against what you use today — we'll migrate your data for free.

Ready to simplify your events & catering business?

Everything a events & catering business needs to run scheduling, invoicing, and payments — in one app. Free to start, no credit card.

Smagle

The AI employee that gets service businesses paid — it chases unpaid invoices, reports profit daily, and runs the back office.

© 2026 Smagle. All rights reserved.